|Title:||農業企業化經營之技術策略||Other Titles:||The Investigation of Technological Strategy in The Management of Agribusiness||Authors:||洪進雄
|Keywords:||農業經營;農業生產技術;經營策略;生產策略;agribusiness;technological strategy;production technique;production strategy||Issue Date:||Jun-1996||Publisher:||農業試驗所||Related Publication(s):||農業試驗所特刊第58號||Start page/Pages:||95-124||Source:||農業企業化經營研討會專刊||Conference:||農業企業化經營研討會||Abstract:||
The conclusions of paper entitled ”The investigation of Technological Strategy in the Management of Agribusiness” are as follow:
(1) To discuss the problems of agricultural production system appear at the present time in Taiwan. several important targets emphasized on modern production system and can be put into pratice by technology, those are included of preducing production cost and increasing production benefit per hectare, periodic life cycle of products and production technique, multiple dimension production and multiple cropping system, off-season production and adjust the supply period of products by post-harvest technology, development of labor-saving and efficient production system, substainabie agriculture, biotechnology, collect and utilize the agricultural imformation system etc.“.
(2)Dfferent kinds and types of agriculture system have its own strengths and weakness in production and marketing, It is necessary to evaluate the possibility of sucess before engaging in practical agricultural production and select which kind of production system to use under dVferent production conditions, hower, How to apply technological strategy into production system in order to increase competition and production benefit is very important infutural agribusiness. If possible, evaluate and diagnose agribusiness projet and production scheme in order to find where the problems are and to reconstruct and re-engineer the situation of agribusiness later.
(3)Technological innovations is composed of biological, mechanical and institutional innovations. The three kinds of innovations have different meanings or contents owing to the background of epoch, production environments, developement of technology etc. biological innovations is emphasized on the improvement of biological genetic expression and the production technique; mechanical innovations is emphasized on the improvement of production environments and the development of labor-saving and efficient machine; institutional innovation is emphasized on the improvement of management concept and management ability, both of them have important and critical influence in agribusiness. Frequent and continous innovations also play a very important role in the development offutural agribusiness. efficient marketing strategy emphasize on new marketing concept/unction of organization and marketing channeL
(4) To raise the suceeder and to improve management ability of manager are the important target of agribusiness at the present time. Generally speaking, management ability of manager can be improved by educational system, on-duty training or short-term training and experience from other manager; but for long-term development of agribusiness,it is dispensible to raise the young manager and technician with dfjerent background of speciality, and will be more helpful to the futural development of agribusiness.
(5) Though technological strategy play a very important and critical role in the development of agribusiness, but we still want to emphasize on combination with production elements(such as production material, land, capita and technology etc) and management ability of manager(such as 5M analysis,5 economical forces analysis, crisis management, management diagnosis etc.)together in order to strengthen the competitive potential and effort in agribusiness. The development of technological strategy should consider the possiibiity and potential of the technique and economics at the same time, the progress of agribusiness will move to the better and right direction f both are confirined All the strategies(included of technological strategy)can be improved by research and development and carried out into action, the sucess of the agribusiness can be expected and obtaine.
|Appears in Collections:||農業經濟組|
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