水稻產業經營調適問題之探討
Other Title
Investigation on Managerial Adjustment Problems of Rice Industry
Journal
農業經營調適研討會專刊
Part Of
農業試驗所特刊第53號
Pages
9-18
ISBN
957-00-5833-1
Date Issued
1995-06
Date
1995-06
Author(s)
邱宗治
George Tzong-Chiz Chiou
Abstract
台灣水稻產業經營調適問題分從產業與企業的立場研擬如下：
(一)水稻產業的經營調適問題
1.稻米生產成本偏高，缺乏市場競爭力
2.稻農的種稻意願不高，資源未能有效利用
3.稻米「供需平衡J目標須注意維持，避免供過於求
4.GATT農業協議對傳統糧食管理衝擊甚大，現行糧食產銷管理系統可能變革
(二)水稻企業的經營調適問題
1．缺乏降低成本與提高品質的對策
2．缺乏成立公司農場組織使產銷一元化的作法
3．無後繼者農場經營怎麼辦的問題
4．擴大農場經營規模的狹隘觀念
未來，台灣水稻產業的調整方向，行政院農委會已有因應加入關貿總協之境內調整對策；銜接此一對策，本文從經營管理及農企業體系的立場，建議水稻產業的經營策略如下：
（一）透過價值鏈、創造競爭優勢
（二）透過三個基本經營策略、建立企業的持續競爭優勢
未來台灣水稻產業，需要政府、農民、運銷商及消費者之共同努力，使未來水稻產業的遠景成為具有競爭活力的經濟事業與維護生態平衡的公益事業。
The managerial adjustment problems of Taiwan rice industry are divided into two aspects
1. The managerial adjustment problems of rice industry
(1)Lack of market competitiveness due to higher production costs of rice.
(2)The problem of low incentive to produce rice, which results in under- utilization of agricultural resources.
(3)To avoid over-production in the rice market, the goal of “balancing supply and demand” needs to be sustained.
(4)Impact on the traditional food management from GATT agricultural negotiation The current food production and marketing management system may change.
2. The managerial adjustment problems of rice business
(1)lack of an action plan for cost reduction and quality improvement.
(2)Lack of the method of “production and marketing integration” through organizing the rice business companies.
(3)The problem of farm operation without the inheritor.
(4)The concept of enlarging scales is too narrow.
Beside the adjustment methods which is announced by the Council of Agriculture of the Executive Yuan, in this paper, the directions for adjustment and strategies of rice industry are suggested as follows
1. To create the competitive advantage through the value chain of rice industry.
2. To develop the sustained competitive advantage of rice businesses through three generic strategy alternatives.
The vision of Taiwan rice industry, the actively competitive economic business and the ecologically balanced pubilc business, will be realized through efforts by the government, farmers, merchants and consumers.
Event(s)
農業經營調適研討會
Publisher
農業試驗所
Type
conference paper
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